According to studies run by the folks over at Getresponse (an autoresponder I use myself), sending personalized emails has its up side and its down side.

They analyzed over 53,000 of their own messages sent out to their massive list over a three month time period (September to December 2009). Evidence appeared to suggest – at first glance – that personalizing the subject line was the way to go.

However, upon further inspection (really digging down into their tracking) they discovered what most internet marketers would call “alarming” information.
continue reading "Too Personal? That Just Might Be Your Problem"

This is one of those email you receive from a family member that is just too good not to share. So versus sending it out via email, I thought it would make a wonderful post. Good news for handling the holiday season and well beyond.

Mostly it’s just plain funny

Three Little Words That Work!

(1) The three little words are:  ‘Hold On, Please…’Saying this, while putting down your phone and walking off (instead of hanging-up immediately) would make each telemarketing call so much more time-consuming that boiler room sales would grind to a halt.

Then when you eventually hear the phone company’s ‘beep-beep-beep’ tone, you know it’s time to go back and hang up your handset, which has efficiently completed its task.

These three little words will help eliminate telephone soliciting.

(2) Do you ever get those annoying phone calls with no one on the other end?

This is a telemarketing technique where a machine makes phone calls and records the time of day when a person answers the phone.

This technique is used to determine the best time of day for a ‘real’ sales person to call back and get someone at home.

What you can do after answering,
continue reading "CBS Andy Rooney Tips for Handling Telemarketers"